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麦当劳的菜单要“减肥”  发帖心情 Post By:2004-3-24 8:49:12 [只看该作者]

McDonald's menu to go on diet Say goodbye to those super-sized fries. McDonald's is slimming down its menu. The hamburger giant has decided to stop making its trademark Supersize fries and drinks recently. By the end of 2004, super size will no longer be available at America’s 13,000-plus McDonald's outlets except in certain promotions, McDonald's spokesman Walt Riker said. The move comes as the world's largest restaurant company, and fast-food chains in general, are under growing public pressure to give consumers healthier food options in a nation that has suddenly become aware of the health dangers that come with it.

麦当劳的菜单要“减肥” 对那些特大的油炸食品说拜拜,麦当劳正在使它的菜单变的更消瘦。
最近,汉堡巨人已经决定停止使用它的特大油炸食品和饮料的商标。
麦当劳的发言人沃尔特·赖克说,在2004年之前,美国13000家以上的外卖店,除非某些促销活动,将不再提供特大型的食品。 作为世界上最大的餐饮公司和最普遍的快餐连锁店,麦当劳的这次行动,是在公众们突然意识到这种食品带来了对健康的威胁,逐步增长了要求在国内提供更健康食品选择的压力下开始的。 McDonald's added entree salads last year and has been moving to provide more fruit, vegetable and yogurt options with its Happy Meals. "This core menu, which has been under development since 2002, simplifies our menu and restaurant operations and provides a balance of choices for our customers," Riker said. "A component of this overall simplification, menu and balanced lifestyle strategy is the ongoing phase-out of the Supersize fry and the Supersize drink options."

麦当劳去年加入了副菜沙拉,并且随着它推出的快乐餐,也逐渐提供了更多对于水果,蔬菜和酸牛奶的选择。 从2002年起,主体的菜单一直在发展,我们简化了菜单和餐厅的操作,并且为顾客提供平衡的选择,”赖克说,“这次全面简化后的组成中,包括了菜单和平稳生活方式的策略,将逐步淘汰对于特大油炸食品和饮料的选择。”


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